Fundraising for your nonprofit isn’t always easy. Here are five common mistakes you should avoid.
A Simple Research-based Tip for Setting More Effective Goals
For several years we’ve told our clients that there are two types of goals: process goals and results goals. For example, a process goal may be "to write one grant per month." The correlating results goal might be "to acquire $100K in new funding this year."
So, for these goals, the question is: "Which goal will help us get the result we want -- the $100K?" The correct answer is "it depends.”